Darrin Crescenzi is a New York-based graphic designer, creative director and founder of the studio Crescenzi Co. For over 15 years, he has created and reinvigorated brands through the design of symbols, identity systems, imagery and bespoke typefaces for brands including Nike, Reebok, UFC, Western Union, Netflix, and many more.

Formerly Creative Director at consultancy Interbrand New York, and veteran of Nike’s Brand Design group, Darrin has built meaningful and lasting brands from both inside and out. His work has earned him some of the highest industry accolades, including being named Fast Company Magazine’s Most Creative People in Business and an Art Director’s Club Young Gun. Darrin lives in New York’s beautiful Catskill mountains and works with clients around the world.

Capabilities

Brand Strategy

Brand research & insights
Internal workshop facilitation
Strategic frameworks
Brand and product architecture

Design

Logos & identity systems
Type design
Packaging and environments
Motion graphics

Activation

Brand campaigns
Art direction & style guides
Product photography & CGI
Brand guidelines & launch strategy

Contact

hello@darrincrescenzi.com
New York

Social

→ Instagram
→ Twitter
→ Working Not Working
→ Behance
→ LinkedIn

Past speaking engagements

DSVC
SoDA Academy
Parsons School of Design
NYU Stern
Apple Store Live SoHo
School of Visual Arts
Art Director’s Club
One Club
Oregon State University
NYU Stern GMA Conference
C2-Montréal Conference
Pacific Northwest College of Art
A—B Partners creative retreat

Select clients past and present

MTV
Starbucks
Reebok
UFC
ESPN
Jordan Brand
Restworks
Entercom Communications
Gulfstream Aerospace
AT&T
Toyota
Nike
National Football League
Beats by Dre
Netflix
Western Union